Nothing is softer. Easy iron. Hypoallergenic & dermatologically tested. Comfort clothes conditioner Comfort Pure deserves your complete trust. It will leave even the tiniest, aah making baby clothes beautifully soft and gentle next to your baby's delicate skin. Hypoallergenic and dermatologically tested. Nothing is softer vs. rest of Comfort Range British Skin Foundation - recognising Comfort's research into skincare Recommended by: Persil the original non-bio An A.I.S.E. voluntary sustainability initiative - www.cleanright.eu 21 Washes/750ML per pack and (35ML) / G per wash